In Columbia, Coca-Cola has debuted their new bottle, which is entirely made up of ice.

The bottle has been wrapped with a red rubber band, which doubles up as a bracelet bearing the Coke logo, to prevent frozen fingers.
The bottle melts when people are finished with their drinking for easy and eco-friendly disposal, however, critics say that the excess refrigeration to keep the container from melting nulls out the environmental benefits.
According to Coca-Cola's website, beachside servers have sold 265 units an hour on average of the new bottle that has been called "Fria hasta la ultima gota," or "Cold to the last drop."
Source-ANI