American smartphone users were more likely to use their phones for email, texting and social media, whereas Korean smartphone users were interested in entertainment and information gathering.
Cultural differences among countries affect the students' mobile communication habits, according to scientists at University of Texas at San Antonio's (UTSA) Department of Communication.The study found that American smartphone users were more likely to use their phones for email, texting and social media, whereas Korean smartphone users were interested in entertainment and information gathering.
Researchers selected America and Korea due to the high rates of smartphone ownership among their young adults, with 80 percent and 90 percent smartphone ownership rate respectively. They measured the amount of time students spent using their smartphones and how they used them.
Seok Kang, associate professor of UTSA said, “Mobile media had standardized communication across the globe, and it facilitated communication needs more than traditional media like television, radio or newspapers.”
Source-Medindia