Public holidays and the Christmas season pose particular challenges as people can neglect their appointments to donate blood.
Highlights
- One in five people forget or neglect to make their appointments at donation centres during the summer months.
- During Christmas holidays, the need for blood stands out due to the likelihood of road accidents.
"We ask the question, would you cancel that appointment if it was your friend or family member who needed that blood donation?" Red Cross spokesman Shaun Inguanzo said.
"At this time of the year, road trauma is a potential threat with many more people out on the roads, but it's not so much the volume of blood that increases, it's the rarity of finding donors," Mr Inguanzo said.
Illustrator Paul Harvey donates to the Red Cross every month and was at his appointment in Melbourne's CBD bright and early this morning to donate platelets, which are used to help cancer patients.
Over 65 minutes his blood is extracted, the platelets removed, and the blood is returned to his body. "The trouble with that for the blood service is that someone in a hospital somewhere is depending on your blood so it is critical that if you've made an appointment to give blood this festive season that you please keep it," Mr Inguanzo said.