Tweets from people feeling ill after eating can be used to create an effective early warning system for outbreaks of illnesses such as norovirus.
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‘Officials are looking for #bark, #sick on social media websites like twitter to know about food-borne illness outbreaks, which can help them workout immediate solutions.
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The strategy has detected "several" UK norovirus outbreaks up to two weeks before Public Health England detected them and has also won an award in technological innovation.
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Professor Guy Poppy said, "Twitter could be a good way of picking up early indications of issues surrounding food. We can use it to provide a causal link between people tweeting and the outbreaks happening.
This system could also be used to help hospitals and healthcare providers prepare for an influx of patients.
"The next stage is to start predicting outbreaks and then working with organizations such as the NHS towards what we can do about that. This can help prepare hospitals and we are working with PhD students to explore what else we might be able to use the information for in terms of food and business," he added.
Researchers are also planning to monitor about the eating and cooking practices inside family through kitchen appliances such as oven and cookers to help them understand the necessary changes required to make it safe for consumption and prevent food-borne illnesses.
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Source-Medindia